iMac – the making of an iCon

The PC was first upgraded from its status as an advanced professional tool to an intentionally popular, available lifestyle-companion upon the introduction of the Apple Computer’s 1998 PC, the “iMac‿. This machine’s clean, sleek aesthetic presence, paired with its functionality, lead to its overwhelming success and eventual place (alongside the microwave, the telephone, and the corset) in cultural memory. Furthermore, I believe the PC’s success is symptomatic of a larger theme among all objects of popular culture: an inherent symbiosis between design and technology, form and function, medium and message, art and science. Objects of popular culture, it would seem, can only become so upon an appreciation of both function (science and technology) and form (aesthetics).